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3DSuite™ Modular Stroller

PRODUCT_LAUNCH · Performance Marketing · Walmart

Submitted

Workflow Actions

Intent & Classification

Requestor: Quinn Requestor
Objective: PRODUCT_LAUNCH
Funnel Stage: UPPER
Brand: Premium
Region: AMER
Big 8: 3DSuite™ Stroller
Linked Goal: Successful big-box stroller launch

Rationale

Walmart Connect launch support for the 3DSuite™ Stroller entering 1,400 stores.

Product & Listing

Retailer: Walmart
WALMART_ITEM_ID: 00604213100299
Internal SKU: 17629
Unit Price: $229.99
Unit Gross Margin: $92.00
Listing Readiness: In stock

Financials

Requested Amount: $65,000.00
Currency: USD
Budgeted: No
Cost Center: Ecomm
Spend Type: ONE_TIME

Timeline

Start Date: 9/1/2026
End Date: 11/30/2026
Go-Live Date: 9/5/2026

Activation

Type: Sponsored Products
Vendor: Walmart Connect
Creative Needs: New asset, A+ content
Targeting: Stroller + travel-system terms, AMER.

Deliverables

Launch search + display + in-store digital.

Stakeholders

Owner: Andrea
Stakeholders: —

ROI Contract (Expected Results)

Primary KPI: ROI
Target Value: 3
Confidence: Low
Measurement: Walmart Connect reporting + Retail Link sell-through.
Proj. Revenue: $195,000.00
Proj. Units: 847.86
Proj. Gross Profit: $78,003.39
Proj. GM ROI: 20.0%

Approvals

No approval decisions yet.

Status Timeline

Submitted6/17/2026, 6:14:21 AM
by Quinn Requestor

Post-Mortem

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